Bounty Paper Towels: Every Last Drop
My Role: Art Director, Production
Problem
People tend to skip pre-roll ads because they only care about their video.
Solution
Grab their attention by showing Bounty’s absorbency through humor and mystery.
Opportunity
Showing those watching YouTube the strength of Bounty in a relatable and quirky way.
Big Idea
Bounty paper towels gets every last drop.